Boost Your Online Visibility with Expert SEO Services
Helping local businesses and charities rank higher, drive traffic, and grow.
At SME Local CIC, we specialise in search engine optimisation (SEO) strategies that do more than just improve rankings—they grow visibility, build trust, and support meaningful impact. Designed specifically for small businesses, CICs, and charities, our SEO services combine advanced technical knowledge with a community-driven approach. Whether you’re looking to dominate local search, increase organic traffic, or convert more visitors, our team is here to help.
Unlike typical agencies, our not-for-profit structure means your investment directly supports digital inclusion, free training, and subsidised services for grassroots organisations in Croydon and beyond. We optimise more than websites—we uplift communities.
We also operate in partnership with a network of hyper-local, high-authority domains in grassroots sport, charities, and education—built through over a decade of business output and deep-rooted relationships. This means our clients benefit from strategic backlink placements, authentic local amplification, and trusted referral pathways that few agencies can offer.
Our SEO Service Areas
Local SEO
Get discovered by people near you with hyper-local SEO techniques, including Google Business Profile optimisation, local landing pages, and citation building.
Technical SEO
We improve your website’s backend structure for better crawlability and indexing. This includes fixing broken links, improving site speed, enhancing mobile responsiveness, and ensuring schema markup is in place.
On-Page SEO
We optimise your content, metadata, internal linking and page layout to align with your keyword strategy. Clear structure and compelling content help both users and search engines.
Off-Page SEO
Build authority through ethical backlink strategies, local directories, guest posting, and digital PR. This boosts your credibility and helps your site rank higher.
Keyword Research & Content Planning
We use SEO tools to uncover keyword opportunities and competitor gaps. Then we help you build a content plan that targets your audience and strengthens topical relevance.
SEO Audits & Health Checks
Get a full diagnostic of your website’s SEO performance. We identify issues, opportunities, and prioritised actions to improve your organic visibility.
Content Optimisation
We revise and refresh your existing web content for better readability, engagement and search performance. This includes keyword placement, structure, and clarity.
Blog Strategy & SEO Writing
Keep your site updated and relevant with SEO-optimised blog content that’s valuable to both users and search engines.
Analytics & Reporting
Monthly reports with keyword performance, traffic sources, click-through rates, and page insights. We make data understandable so you can make confident decisions.
Want to manage SEO in-house?
We offer training sessions and tool setup so you or your team can confidently maintain momentum.
Methodology & Principles
Ethical SEO Practices
We follow white-hat SEO techniques that focus on long-term visibility, trust, and sustainable growth—no shortcuts, no spam tactics.
Insight-Driven Strategy
Our SEO recommendations are grounded in current data, user behaviour, and market analysis to ensure they drive real business outcomes.
Integrated Community Impact
Every strategy is developed not only with ranking in mind, but with a broader goal of supporting community reach and visibility.
Clients, Trust & Results
Diverse Sector Partnerships
We’ve worked with leading organisations across education, grassroots sport, e-commerce, and community development, including Croydon College, Sigma Polaris, and Clear Community.
Trusted by Local Leaders
Our long-standing relationships with community institutions and businesses mean we know how to build trust and deliver meaningful digital impact.
Proven Performance
From first-page rankings to increased traffic and improved conversion rates, our SEO results speak for themselves, just ask our clients.
Join the businesses thriving with SEO
Key Features and Benefits
Local SEO Expertise
Connect with nearby customers by dominating search in your borough and beyond.
On-Page Optimisation
Improve the elements on your site that influence search rankings—from headings to page speed.
Off-Page Strategies
Build high-quality backlinks and improve domain authority through ethical outreach.
Keyword Research
Target high-impact keywords that attract your ideal audience.
Analytics and Reporting
Stay informed with clear, actionable SEO performance insights.
Community Impact
Your SEO spend helps fund free digital marketing support for charities and youth-focused organisations in Croydon.
CLIENTS & PARTNERS
TESTIMONIALS
Daniel Young
“SME Local’s local SEO strategies have helped us rank #1 for key terms. Our website traffic has doubled in just three months!”
WZ Academy
“The team’s expertise in SEO has been a game-changer for our charity. We’re now reaching more supporters than ever before.”
Smiths Groundworks
“Thanks to SME Local’s branding strategy, our small business now stands out in a crowded market.”
FAQs
SEO, or search engine optimisation, is the process of improving your website so it ranks higher on search engines like Google. Better rankings lead to increased visibility, more website traffic, and more opportunities to connect with your audience—whether you’re looking for customers, donors or community engagement.
Yes. Having a website is just the start. Without SEO, it’s unlikely people will find your site in competitive search results. We help you optimise what you already have to improve reach, user experience, and conversion rates.
Unlike traditional agencies, our SEO services are built around community values. We pair deep technical skill with a hyper-local understanding of Croydon and South London—and every project funds free support for charities and youth initiatives.
We’re experts in local SEO, but we also offer full technical, on-page and off-page optimisation. Whether you serve a local community or a national audience, we tailor strategies to your reach and goals.
Yes. We work across WordPress, Wix, Shopify, Squarespace, and custom-built sites. We’ll audit your current setup and advise on how best to improve it.
SEO is a long-term investment. Some improvements—like site speed and local listings—can have immediate impact, while others (like organic rankings and authority building) typically take 3–6 months.
Absolutely. We offer monthly reports with clear insights into keyword rankings, traffic, user behaviour, and technical performance—along with recommendations for further improvement.
Yes. Our content team produces blog posts, landing pages, and web copy optimised for search and designed to engage your audience.
Yes. We only use white-hat backlink strategies—focusing on quality, relevance, and local authority sites, many of which we partner with through grassroots sport, education, and charity networks.
It starts with a free SEO health check. We’ll assess your current setup, highlight quick wins, and propose a plan based on your budget and business goals.
Want to grow sustainably and ethically online? Book your free SEO consultation today.
