Innovative Marketing and Advertising Solutions for Local Businesses

Driving growth through targeted campaigns and creative strategies. 

At SME Local, we provide dynamic marketing and advertising solutions that help small businesses and charities achieve their goals. Our not-for-profit model ensures that you receive high-quality services at competitive rates, enabling you to make a big impact without breaking the bank. Whether you need digital advertising, creative campaigns, or data-driven strategies, SME Local is your trusted partner in Croydon and beyond. 

Our Marketing and Advertising Services

Digital Advertising

PPC Campaigns

Reach your target audience with precision through Google Ads, Bing Ads, and social media advertising. 

Retargeting Ads

Re-engage past visitors and convert interest into action.

Social Media Advertising

Build brand awareness and drive conversions with expertly crafted ads on platforms like Facebook, Instagram, and LinkedIn. 

Content Marketing

Campaign Strategy

Create multi-channel campaigns that tell your story and captivate your audience. 

Copywriting

Deliver persuasive content for ads, websites, and promotional materials.

Video Production

Develop impactful video ads that enhance your brand’s visibility. 

Branding and Creative Design

Brand Messaging

Define your unique value proposition and communicate it effectively. 

Graphic Design

Design eye-catching visuals for online and offline campaigns. 

Creative Assets

Develop marketing collateral that stands out and drives engagement. 

Data-Driven Advertising

Audience Insights

Use advanced analytics to identify and understand your target market. 

Performance Monitoring

Track campaign metrics and optimise for better ROI. 

Geo-Targeting

Focus on specific regions, including hyper-local areas like Croydon, for maximum relevance.

Key Features and Benefits

Customised Strategies

Each campaign is tailored to align with your business objectives. 

Affordable Advertising

Access high-quality marketing solutions without inflated costs. 

Community Support

Partnering with us means supporting local charities and community initiatives. 

Creative Excellence

Work with a team that brings fresh, innovative ideas to your campaigns. 

EXPERT-LED SERVICES

Every service we offer—from SEO to web development—is handled in-house by professionals who understand your local landscape.

Measurable Success

We prioritise clear metrics and ROI to ensure your advertising works. 

CLIENTS & PARTNERS​

Discover the power of great storytelling. Contact us today for a free content consultation.

FAQs

How is SME Local’s approach to advertising different from typical agencies?

As a not-for-profit, we put purpose before profit. Our campaigns are results-driven and community-minded—every pound you spend helps deliver both business growth and social impact.

Can you work within tight budgets or phased projects?

Absolutely. We’re experts at getting the most from smaller budgets and can build phased campaigns that grow with your business. Whether you need a single ad set or a 3-month rollout, we’ll tailor a plan that works.

Do you only work with businesses in Croydon?

While we’re proudly Croydon-based, we work with businesses and charities across the UK. Our hyper-local expertise is scalable and adaptable for regional or national audiences.

What platforms do you advertise on?

We work across Google Ads, Bing, Facebook, Instagram, LinkedIn, and more. We’ll recommend platforms based on your audience and campaign goals.

Can you help us build creative assets and strategy from scratch?

Yes. We offer full-service creative support—including design, video, copywriting and messaging—as well as strategy and data-led planning. We can start from any stage and work flexibly around your needs.

How do you measure the success of a campaign?

We track every campaign using platforms like Google Analytics, Meta Ads Manager, and UTM tagging. You’ll get regular reports showing reach, engagement, conversions and ROI.

Do you offer support after a campaign finishes?

We do. Many of our clients retain us for ongoing support, analytics reviews, campaign refreshes, or continuous content creation. You’re never left in the dark.

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